moshi mochi / a new brand of ice cream that puts a refreshing twist on the japanese dessert.




Brand identity, packaging design, menu (not shown), uniform, vehicle wrap, and mobile website

Moshi Mochi is a brand that puts a new spin on mochi ice cream. Instead of the typical flavors available at grocery stores and restaurants, Moshi Mochi mixes together different local ingredients to create unique combinations for their mouthwatering ice cream bites.

With it’s bright, playful colors and shapes, and unique packaging, Moshi Mochi encourages people to say “moshi moshi” or hello to this popular confection and expand their dessert horizons with the new flavors.